{"id":6047,"date":"2025-06-24T15:44:25","date_gmt":"2025-06-24T13:44:25","guid":{"rendered":"https:\/\/www.frutech.it\/press-conferences-2\/2025-2\/"},"modified":"2026-06-23T15:36:43","modified_gmt":"2026-06-23T13:36:43","slug":"2025-2","status":"publish","type":"page","link":"https:\/\/www.frutech.it\/en\/press-conferences-2\/2025-2\/","title":{"rendered":"2025"},"content":{"rendered":"

The second edition of \u2018FRUTECH\u2019 Mediterranean Fruit & Vegetable Expo was presented at the Ministry of Agriculture, Food Sovereignty and Forestry.<\/h1><\/h1><\/div>
Frutech \u2013 Mediterranean Fruit & Vegetables Expo, the major Mediterranean trade fair focusing on agriculture and technological innovation, was presented in the Cavour Hall (Parlamentino) at the Ministry of Agriculture, Food Sovereignty and Forestry in Rome. The event will take place in Misterbianco from November 27 to 29, 2025, at the SiciliaFiera exhibition center. The three-day event will focus on agriculture, innovation, organic production, and processed products. <\/div>\n
Opening the proceedings, Senator Patrizio Giacomo La Pietra, Undersecretary of the Italian Agricultural and Food Safety Authority (MASAF), emphasized: “Frutech Mediterranean Fruit & Vegetables Expo has now assumed a strategic role in the agri-food trade fair landscape, not only in Italy but also internationally, thanks to an organizational commitment that is particularly focused on sustainability. This focus on environmentally friendly production, while also being economically sustainable, is essential because this balance also leads to essential social sustainability. The transition of agricultural and food models toward a modern and competitive market also, and above all, requires important opportunities for discussion such as Frutech, which begins in Sicily and opens up to the world of agri-food excellence that only Italy can boast.”<\/div>\n
Nel tavolo dei relatori, il senatore Salvo Pogliese, che ha  It is a source of great pride to be here, at the headquarters of the Ministry of Agriculture, Food Sovereignty and Forestry, masterfully led by Minister Francesco Lollobrigida, to present the second edition of Frutech, an event that represents a strategic meeting point between the world of agriculture and that of technological innovation. This trade fair was born with a clear vision: to showcase Italian agri-food excellence, promote sustainable agricultural practices, and strengthen the link between tradition and modernity. After the great response of the first edition, this year’s program is even richer in content, exhibitors, and opportunities for discussion. The fact that this presentation is being held right here, at the Ministry, demonstrates the institutions’ concrete attention to a strategic sector for our country, not only from an economic but also a cultural and environmental perspective. Frutech is a space for dialogue and planning where businesses, young farmers, startups, and research centers can together build the agriculture of the future. An agriculture capable of addressing global challenges with local solutions, Rooted in their local communities but focused on innovation. As an institutional representative, I will continue to wholeheartedly support initiatives like this, because I am convinced that the revitalization of Italian agriculture also depends on events that put expertise, technology, and vision at the center.”<\/div>\n
Senator Salvo Sallemi also attended, highlighting the importance of territoriality in Sicilian agriculture and how a virtuous circle has developed between agriculture and industry, the undisputed driving force of the economy.<\/div>\n
 “Frutech is an event of international resonance for Sicily,” commented Nino Di Cavolo, president of the SiciliaFiera exhibition center, in his speech. “Recently named ‘European Capital of Gastronomy 2025,’ this recognition celebrates our history and our agricultural and culinary traditions. Sicily boasts globally recognized agri-food excellence, with countless products that enrich our tables every day and inspire world-renowned chefs\u2014just think of the simple pasta with tomato sauce, the emblem of Italian cuisine. <\/div>\n
Frutech was created as a meeting platform for operators and buyers, an opportunity for Sicilian and Italian companies to forge synergies for the export of our excellence, but it is also a forum for constructive dialogue with institutions and associations committed to the protection and certification of a cutting-edge production chain. Indeed, technology is another pillar of Frutech, a showcase for companies active in mechanization, research into new crops and grafts, crucial tools for the preventative protection of our plantations. Consider the effectiveness of a drone in monitoring plant health. Frutech aims to combine technological innovation with the age-old wisdom of our farmers, custodians of history and culture, to bring the highest quality products to our tables. A special focus is dedicated to the new generations, with opportunities for discussion with the academic world, led by Professor Alessandra Gentile of the University of Catania, head of the technical-scientific committee. This three-day event will offer insights into current and future scenarios, ministerial and regional guidelines, fostering constructive dialogue for the entire production chain. involving companies, professionals, and researchers. Frutech is a trade fair that carefully observes the national and European scenarios and, at the same time, looks beyond the Mediterranean to those countries currently experiencing rapid growth, such as the United Arab Emirates, Morocco, Tunisia, and others that seem so distant, but are truly very close to Sicily.<\/div>\n
Scientific research is a strategic driver for a forward-looking agriculture: sustainable, efficient, and resilient to global challenges. Investing in this area is crucial to increasing productivity, minimizing the environmental footprint, improving product quality, ensuring food security, addressing climate change, and promoting harmonious rural growth. <\/div>\n
The person in charge  Professor Alessandra Gentile, Professor of General Arboriculture and Tree Crops at the University of Catania, of the Technical Scientific Committee, emphasizes that “After the success of last year’s first edition, which received a favorable response from operators and exhibitors, we believe that this second edition can represent an even greater opportunity for scientific updating and to take stock of the numerous problems and development opportunities in the agri-food sector in the Mediterranean basin. This year too, we are committed to organizing several scientific events and opportunities for discussion between sector operators and the research community. We believe that the transfer of innovations is the key to addressing the challenges that the various supply chains are facing, linked to ongoing climate change, the international economic situation, and the changing landscape of the acquisition of production factors. Particular attention will be paid to the qualitative aspects of fresh and processed products, to improving the efficiency of production means and water, to new defense strategies, to the traceability of production, and to the use of new technologies. They are These are all central topics in the current debate on new agriculture and therefore require a moment of discussion between Italian and foreign operators, and in-depth analysis by all the actors in the supply chain.”<\/div>\n
 This year, CREA (the Council for Agricultural Research and Analysis of Agricultural Economics) is participating. Researcher and head of the Acireale office, Silvia Di Silvestro, explained: “CREA, the leading Italian research institution dedicated to agri-food supply chains, overseen by the Ministry of Agriculture, Food Sovereignty and Forestry (MASAF), is participating in FRUTECH to strengthen its network of relationships with companies, both to facilitate the transfer of research-derived innovations and to listen to, understand, and capture the needs of industry operators and markets, turning them into research objectives. CREA is also committed to and collaborates on numerous projects with universities and other research institutions to share knowledge and innovative technologies, thus facilitating the development and practical application of innovative ideas.” <\/div>\n
Many spoke at the press conference: Felice Assenza, head of the Ministry of Agriculture, Food Sovereignty and Forestry Department, and Marco Lupo, also head of the department, and Sebastiano Fortunato, President of the Consortium for the Protection of the PGI Pachino Tomato.<\/div>\n
Three intense days of networking, meetings, and roundtable discussions within the largest exhibition area in Southern Italy, in the heart of the Mediterranean. Adding an international touch are the presence of international buyers and honorary consuls, who will have the opportunity to meet industry companies and build bridges with the nations they represent. <\/div>\n
       \u2018Frutech \u2013 Mediterranean Fruit & Vegetables Expo\u2019 is sponsored by: Ministry of Agriculture, Food Sovereignty and Forestry, < 1 >Council for Agricultural Research and Analysis of the Agricultural Economy (CREA); < 2 >Sicilian Regional Assembly; Regional Department of Agriculture, Rural Development and Fisheries; Metropolitan City of Catania; Chamber of Commerce of South East Sicily; City of Misterbianco; University of Catania; Mediterranean University of Reggio Calabria; Mediterranean University of Reggio Calabria – Department of Agriculture; < 3 >Job Placement; Order of Agronomists and Forestry Doctors of the Province of Catania; National Association of Young Innovators; Assosementi; National Association of Agri-food Trade Entrepreneurs; Fedagromercati-Confcommercio; Sustainable Italy Foundation; Italmercati; Italian Society of Nematology; Food Bank of Sicily; CAAB Bologna; Compagnia delle Opere Sicilia; Confagricoltura Sicilia; MAAS Agri-Food Markets Sicily.<\/div>\n<\/div>
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